|Today's real estate consumer is mainly "generation X and Y" people (these consumers are primarily fluent with virtual reality, social media, and the internet), and are the most likely potential purchaser of your property. To make sure that your property gets marketed effectively in today's world, we use a modern and integrated marketing approach to reach qualified buyers, which goes beyond the traditional. This includes our constant effort to maximize the potential of internet marketing and social media, allocating more than 95% of our strength to it. Although print marketing no longer appeals to the majority of the real estate consumer's needs or preferences, we continue the use of traditional marketing such as print, direct marketing to target audiences, brochures, postcards and the like where it is most effective.
A press release (via e-blast) announcing the sale of your property will be sent to all our colleagues within Douglas Elliman, including all office managers and company executives. This e-blast will reach all our Douglas Elliman colleagues in New York City, Long Island, The Hamptons, Florida and California.
Your property is distributed and Co-broked within Douglas Elliman Real Estate brokerage house, a workforce comprised of 4,000 plus real estate sales professionals.
SEE OUR VERSION OF EMAIL MARKETING »
Your property will be posted on the worldwide web on the following sites:
www.fivoh.com (currently under re-design)
Soon after your property has been entered to our electronic systems, a press release (via e-blast) announcing the sale of your property will be sent to our own client/customer database.
A press release (via e-blast) announcing the sale of your property distributed and Co-broked with all REBNY members, LIBOR members, Florida MLS members, and our own Douglas Elliman brokers (nationwide). They will receive our e-blast marketing directly in their email-boxes. 22,000 plus Real Estate professionals (in New York City, Long Island, The Hamptons, Upstate New York, Florida, and California) will get to see your property.
E-blasts for the sale of your property will be sent periodically (and variations of it) as a property stand alone eBlast or as part of a showcase/roster of properties to all of our Douglas Elliman brokers (nationwide), REBNY members, LIBOR members, Florida MLS brokers, and our own client/customer database.
SEE A VERSION OF A SHOWCASE/ROSTER eBLAST »
Your property will be promoted in our own booklet, which is distributed to Fire Island Pines and Cherry Grove (and other Fire Island communities as merited) residents throughout the season.
Your property gets immediately promoted on selected online advertising locally, nationally and internationally in the following publications:
and on the following blogs:
Your property gets shared with the world on several social media channels: Facebook, Twitter, Blogs, and soon Pinterest and Instagram.
Your property will be included in our office take away brochure placed in front of our office. Available to all summer vacationers as well as community homeowners.
Your property will be displayed in our window gallery in our Fire Island office.
Your property will be added in more than 1 way to our storefront movie which runs continuously 24 hours a day in our Fire Island office during the entire summer season.
Your New York / Fire island / Hamptons property will be listed in two Multiple Listing Service systems: New York City and in Long Island. Your Florida property will be listed in two Multiple Listing service systems: New York City and South Florida MLS.
Additional prospects will be generated via personal referral system base developed through years of real estate experience and community activities.
When we have a prospective buyer, we will personally present and show your property, and will be ready to handle all inquiries to provide the best opportunity for a sale.
Additionally, we will send you feedback as it merits, in relation as to where the direction of the sale is heading and will advise if/when necessary changes may need to be made.